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Set your beach style game high with Freya. Allow on-trend styling and sun-drenched colour palettes to transport you to warmer shores. With a host of swimwear styles, we aim to provide a coverage level to suit all, from retro inspired High Waist Briefs to barely-there Brazilians. Our signature bikini top styles ensure you get all the support and shape of your favourite Freya bras too, whilst you kick back and soak up the sun.

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Animal Prints

Make waves in Zanzibar, an on-trend swimwear collection featuring a contrast jade green and black animal print design. Key fashion-forward styles include the Bralette and Plunge Bikini Top, offering the same support as your favourite Freya bra.

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Little Black Bikini

Elevate your poolside style in Check In. This timeless black swimwear collection features a fresh gingham print for a subtle nod to retro styling. Designed in styles you can mix and match all summer long, for the perfect blend of style and support.

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Exotic Florals

Set your beach game high with the must-have Honolua Bay swimwear collection, featuring leafy green botanical palms and peachy hibiscus flora. Every inch of this collection is screaming 'Instagram goals' to us! Choose from a range of key Freya bikini bra and brief styles, offering different coverage levels to suit you.

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Stripe Out

Up your poolside game with the fabulous Ocean Calling swimwear collection. This simplistic yet stylish look features a narrow striped design on a choice of supportive bikini tops and briefs. Designed to fit you perfectly, now available in a new chic Biosphere colourway.


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Lingerie Trends

Live life in full colour with Freya Lingerie and express yourself with eclectic prints and on-trend styling this season.

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Latest Swim Collections

Uncover Freya's on-trend swim collections featuring sun-drenched colour palettes.

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Swimwear For Your Shape

Discover a few tips from the Freya fit specialists on how to identify your shape.