Set your beach style game high with Freya. Allow on-trend styling and sun-drenched colour palettes to transport you to warmer shores. With a host of swimwear styles, we aim to provide a coverage level to suit all, from retro inspired High Waist Briefs to barely-there Brazilians. Our signature bikini top styles ensure you get all the support and shape of your favourite Freya bras too, whilst you kick back and soak up the sun.
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Swimwear Trends
Update your swimwear collection with Freya's swim must-haves.
Exotic Florals
Athleisure meets contemporary floral designs with the must-have Club Envy swimwear collection, decorated with traditional floral blooms in shades of oranges, subtle blush tones and leafy greens. Choose from a wide range of key Freya bikini bra and brief styles, offering different coverage levels to suit you.
Stripe Out
Up your pool game with the simply chic Beach Hut swimwear collection. The retro-inspired look features a chevron stripe print and bunny knot bows on a range of different styles, designed to fit and support you perfectly. If you are looking for unlimited styling options mix & match with our Remix or Jewel Cove collections for a fresh look every day.
Animal Prints
Make waves in Wildcat, an on-trend animal print swimwear collection featuring a navy and white abstract leopard print design on a zingy red base. Key fashion-forward styles include the Bralette, Deco Moulded and Padded Sweetheart Bikini Tops, offering the same support as your favourite Freya bra.
Basic Blacks
Elevate your poolside style in Urban, the timeless black swimwear collection features chevron crochet with sheer panels to create a flattering high-fashion look. Designed in a range of different swimwear shapes, offering the perfect blend of style and support.
Shop The Swimwear Trends
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