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Set your beach style game high with Freya. Allow on-trend styling and sun-drenched colour palettes to transport you to warmer shores. With a host of swimwear styles, we aim to provide a coverage level to suit all, from retro inspired High Waist Briefs to barely-there Brazilians. Our signature bikini top styles ensure you get all the support and shape of your favourite Freya bras too, whilst you kick back and soak up the sun.

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Exotic Florals

Classic Hawaiian Honolulu meets contemporary print design with Tiki Bar. Discover a wide range of coverage levels and key Freya bra styles decorated with lush botanical blooms in rustic tones of gold, burnt oranges and khaki greens.

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Stripe Out

Transport yourself to paradise with Bali Bay, a contemporary print collection featuring a painted stripe in all of this season’s key colours. With a wide range of bra styles and coverage levels to choose from we’ve ensured there’s something for everyone including on-trend high waists to barely-there Brazilians.

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Chic Crochet

Transform your beach look with Freya’s signature crochet collection. Sundance is easy to style with a whole host of swim styles to choose from. Opt for the Sweetheart Padded Bikini Top for perfect support and shape, or switch up your straps with the Halter Bikini Top or Padded Tankini Top. The on-trend High Neck Crop Top offers a contemporary style, all designed to pair perfectly with the Rio Tie Side Brief or Bikini Brief.

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Cool Cover Ups

With soft sand between your toes and the sound of waves in your ear, go from the beach to bar in Freya’s cover ups. Offering a host of gorgeous styles to choose from, opt for the Sundance Cross Over Dress, the Macramé Wrap and Coastline’s Halterneck Beach Dress.


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Lingerie Trends

Live life in full colour with Freya Lingerie and express yourself with eclectic prints and on-trend styling this season.

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Freya's New Season Collections

Get a sneak peek of Freya’s chic SS20 lingerie collections and meet our fabulous models...

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Swimwear For Your Shape

Discover a few tips from the Freya fit specialists on how to identify your shape.