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Freya Active creates a stir at Moda with England Netball squad to celebrate new partnership!
Showing off their skills in the latest AW12 Freya Active collection, members of the England Netball team attended the UK’s largest trade fashion exhibition Moda, in order to celebrate and support its new partnership with Freya Active. The partnership between Freya Active and the England Netball Team is one which hopes to raise the profile of netball across the UK and encourage more women of all ages to enjoy netball whilst wearing a correctly fitting sports bra.
During Moda, members of the England Netball squad hit a Freya Active branded mini court and showed off their netball shooting skills wearing the latest Freya Active collection for AW12.
Visitors to the Freya Active stand were invited to join the England Netball players, and given the chance to join in on the sporting fun.
Ann-Marie Manley, Head of Marketing at Freya Active said: “Moda was a great place to debut our England Netball Team. The England Netball Squad are absolutely fantastic and the sport does not always get the recognition it deserves so we are really looking forward to working with them in order to raise their profile as well as our own. We felt Moda was a great show for the England team to come along to.”
Since Freya launched its sportswear arm in 2008, Freya Active has gone from strength to strength offering innovative non compression, bust separation sports bras with unrivalled fit, support and comfort up to an H cup.
View all Freya sports bras
Rita Ora opens the Philipp Plein show at Milan Fashion Week wearing nothing but double denim and her Rio bra!
TV Doctor Pixie McKenna and Freya Active talk breast health and sports bra support at Moda!
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