I’ve been a long-standing fan of Busts 4 Justice since their epic battle against tit-tax back in 2007, and the fabulous Busts 4 Justice blog has kept me hooked ever since. Author Beckie Williams writes topical,interesting (and sometimes controversial!) posts about the joys and faux pas’ of The Lingerie World. Her sparkling wit and talent to spot a great story has often engaged me and left me thinking, her charming way with words and delightful anecdotes (anyone else fancy a ride on Cecil?!) has kept me going back to the ‘B4J’ blog time and time again, but recently, I left feeling dismayed.
I know it seems like only a few short months ago we were in the blistering heat of Summer, and it seems crazy that it will be Christmas one month from today. Don’t panic, as Freya have been lending their customers helping hand at various fitting events across the country so that they know which bra size to tell Santa to buy them. I went along to the Selfridges event last weekend for a spot of Freya stalking, and I was really impressed with the style and size range that was available.
I wasn’t lying in my bio when I said I am a ‘habitual Freya collector’. After a big clearout of old and ill-fitting bras to send off to charity in aid of the Breast Talk campaign or the Bra Chain World Record attempt, I’ve noticed that most of my ‘keeper’ bras are Freyas, not only because they are bloomin’ lovely but also because they last and last.
Here is the entirety of my Freya collection (est 2007!)
The Freya ‘Loretta’ – the prettiest print ever? Check out my full review on my blog Invest in Your Chest.
The ‘Blog Star entrants were invited to write 40 words describing when and where their love affair with Freya began. As a die hard Freya lover, I asked myself this same question – when did my addiction begin?
Quite simply, I fell in love with Freya when I realised the shortcomings of other lingerie available on the high street. I am more than willing to sincerely sing their praises as I’ve found that they have really been a staple in my lingerie collection for as long as I care to remember. As a teen I was fitted in various different high street stores but never correctly and even though I trusted what a ‘professional’ told me (it’s their job, right?!) I never felt right. After deciding to leave chain bra stores forever after struggling with them for so long I came across some pretty Freya bras in a department store (the red Jessica and the oyster Arabella styles to be exact) and was instantly drawn to how darn-right cute they were. Although at first I was put off by the sheer cups (I thought to myself: how will they hold everything in? Will I look odd in them? Change of habit is always hard to break!) I tried them and was amazed by the improvement of fit and comfort simply by changing to a quality bra.
Me wearing the Freya Greta bra set